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Taking into account that most of the largest football viewing markets in the world, such as Brazil, Argentina, Great Britain, France, Germany, Italy, Spain, Portugal, as well as the rest of Latin America and most of Africa and the Middle East, were excluded from this survey, the actual number of viewers of Wordl Cup matches would definitely greatly exceed the numbers stated in the survey.



we see that the total viewership for the 2002 World Cup was 28.8 billion. The 2.5 Billion people as stated here watched a total of 71 games in that year’s playoffs and finals, compared with 1 billion for a single match at the 1998 world cup.

The statistics from

First of all, let me say that this is an absolute no brainer. There were 64 games at the World Cup giving an average of 450million viewers per match.

The fact remains that the Football World Cup is viewed by a much larger audience than the SuperBowl.

. were not indicative of total global viewership, as it clearly states that the only countries included in the survey were:

Australia, Canada, China, Finland, Hong Kong, India, Indonesia, Ireland, Malaysia, New Zealand, Philippines, Singapore, South Africa, South Korea, Sweden, Taiwan, Thailand and the United States.

Also, the statistics from:

show the number of viewers for the 2001 NBA Playoffs and Finals to be 2.5 billion

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Samuel Byrne

Samuel Byrne

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Samuel Byrne

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